A Cocktail Menu With An AR Twist

A Cocktail Menu With An AR Twist
July 12, 2017

Restaurant and bar, City Social, is set to revolutionise the way we consume cocktails with Mirage, what they claim to be the world’s first augmented reality cocktail menu.


Mirage is a cocktail list elevated to new dimensions with the use of a purpose-built app, created by Mustard Design. Upon selecting one of the 12 new serves, guests are presented with a cocktail that initially appears like any other. However, once the app is pointed in the direction of the drink, the augmented reality technology comes into play, transforming the guest’s perception of the cocktail and bringing their surroundings to life.


Created by group bar executive of The Social Company, Jamie Jones, and City Social bar manager, Tim Laferla, the inspiration behind the list of cocktails is art through the ages, with each serve influenced by a different artist or era. From Van Gogh to Banksy, Mirage immerses the guest in a vibrant world where great tasting cocktails become interactive art.

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