The world tour is set to start at the end of next year.
The singer's father announces his daughter's hologram tour as some fans brand it "ridiculous" and others call it "magical".
Music fans are divided after it was announced that a hologram of Amy Winehouse will go on tour next year.
Mitch Winehouse, the late singer's father, said the recreation of his daughter was set to embark on a world tour accompanied by a live band and backing singers.
He said the virtual reality project allowed "new generations" to discover the Back To Black singer's music.
Mr Winehouse said the project allowed 'new generations' to discover the singer's music
However, some are not convinced by the idea.
"I didn't know her personally but I saw her documentary (it really impacted me) and I'm pretty sure she'd find this kind of ridiculous," said one Twitter user replying to Mr Winehouse's announcement.
Another asked: "Who's actually attending these hologram tour shows? Who's the reason they keep getting booked? I need answers. I just heard an Amy Winehouse hologram tour is in the works. #ButWhy."
A third added: "Oh that's just wrong."
The singer died at the age of 27 in 2011 after a long battle with drink and drugs
But some were positive about the move.
"OMG this is so exciting!!! I never got the chance to see Amy preform live, I would do anything to see her preform, how magical!," wrote one fan.
Another added: "There's an Amy Winehouse hologram about to go on tour I've literally wanted this for YEARS."
Winehouse's hologram will be accompanied by a live band and backing singers
Speaking at the Dorchester Hotel in London at the Amy Winehouse Foundation's annual gala, Mr Winehouse said the family "felt ready to bring Amy's incredible talent back to the spotlight".
He added: "We experienced first-hand how these hologram shows celebrate great artists. This is a wonderful way to bring focus back to her musical legacy, as well as raising funds for the Amy Winehouse Foundation.
"It's time to remind everyone that Amy was one of the great musicians and performers."
Roy Orbison on tour as a hologram
The project will be run by Base Hologram, the Los Angeles-based firm which previously toured holograms of singers Maria Callas and Roy Orbison.
The Winehouse hologram will launch towards the end of next year.
Brian Becker, founder and chief executive of Base Entertainment and Base Hologram, said: "Amy was a powerhouse in every sense of the word.