THX AAA Amplifier Is Unrivalled And Targets VR

THX AAA Amplifier Is Unrivalled And Targets VR
December 29, 2016

THX has launched the development of a unique sound amplifier chip that the organization promises offers “the world’s cheapest degrees of distortion and noise,” and “incredibly low-power consumption,” positioning the amplifier for cellular VR headsets, cordless headsets, and VR PCs.


The THXAAA processor chip, as the organization calls it, is an ASIC chip that is becoming made in combination withTriad Semiconductor, a firm having additionally worked with Valve to generate aspects of the HTC Vive’s Lighthouse monitoring technology.


The processor chip is an audio amp which THX promises "bests any other amplifier item in the marketplace."


[The THXAAA] reduces harmonic, intermodulation, and crossover distortions by 20-100x for an unbelievably practical and fatigue-free hearing experience, and decreases energy consumption by one factor of 10 for incredibly lengthy battery life. THX AAA™ accomplishes this using a patented topology to cancel standard distortion components and minimize prejudice current. THX AAA™ gets better audio fidelity, shrinks battery pack size and runs playtime. The flagship THXAAA-0 amp boasts almost un-measurable distortion of -137 dB, large output energy of 63 mW, and just 5 mW of quiescent power consumption.


The low energy usage combined with high-fidelity audio roles mobile VR among the list of THXAAA’s suitable programs, the company says.


Founded by famed Star Wars director George Lucas, in 1983, THX has traditionally functioned as a badge of quality assurance, giving their stamp of approval to studios, cinemas, consumer electronics, content, automotive systems, and more. The company was recently acquired by gaming lifestyle company Razer (who is a founder of the OSVR initiative). The THXAAA chip is the company’s first step into component offerings.


While the chip could be useful for mobile VR, it could also bring about THX-certified wireless headphones and ‘VR Ready’ PCs for high-end tethered VR headsets as well, says Reid Wender, Triad Semiconductor’s VP Marketing & Sales.


“For me, the three pillars of immersion in VR are 360 degree movement, visuals, and audio. I think VR will make people audiophiles again without them even knowing it. The AAA solution from THX is truly quiet when the source audio is quiet (low noise) and delivers sounds as they were created at the source (high fidelity). As VR goes wireless in the next couple of years, wireless headphones will be key,” Wender told Road to VR. “The THX AAA is quite disruptive to the audio amplifier market because it also uses low power over a wide dynamic range of audio levels. Lower power means longer battery life. This is a benefit that users in the VR and wireless headphone market will appreciate.”

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