It’s no secret that Amazon is intrigued by the potential applications of augmented reality for e-commerce – and one of those applications is explored in a newly published patent.
Imagine that you’re shopping online for a classy watch or bracelet, and you want to get a sense for how it’ll look around your wrist. Just point your smartphone camera at your hand, and an augmented-reality app will show you the item superimposed on the camera video.
But what about the bling? The patent published Tuesday, based on an application filed back in 2013, focuses on how to add the sparkle to the virtual image of the bracelet.