Rüfüs Du Sol's Debuts 360 Video At Coachella

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Rüfüs Du Sol's Debuts 360 Video At Coachella
April 14, 2019
Eric Reed/Invision for HP/ AP Images

 

HP Presents World Premiere of RÜFÜS DU SOL's "Underwater" during the Coachella Valley Music & Arts Festival in Indio, Calif. on April 11, 2019.

 

Who among us remembers ye olde days of spacing out in front of the computer, listening to your favorite music in headphones while WinAmp visualizers morphed and moved through digital space? One could stare at that screen for hours, but imagine if you could take that concept and thrust it into the cutting-edge of 2019 technology a fused it with the enveloping sounds of a modern-day dream-weaving act -- Australian electronic trio Rüfüs Du Sol, for instance. 

 

Take that idea, expand the screen into a 11,000-square foot projection dome, and you've got the reality of HP's heat-beating Coachella activation. For the third year in a row, HP brings its massive Antarctic Dome to the India Valley, immersing festival attendees in an air-conditioned escape that offers a truly mind-bending music video for Rüfüs Du Sol's fan-favorite "Underwater." The 360-experience will play about every 15 minutes throughout both Coachella weekends.

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