It's all part of a new feature called Lens Explorer that lets you access the DIY creations made by the app's users.
OVER 100,000 new Snapchat lenses are at your fingertips right now.
The app is getting the bounty of selfie masks and quirky 3D graphics as part of a new feature called Lens Explorer.
Snapchat's new Lens Explorer feature lives in the app's lens carousel and search bar.
As the hardcore Snapchatters out there will recall, Snapchat launched a free desktop app dubbed Lens Studio last year that let you create your own augmented reality lenses.
Since then, the platform's thriving community has uploaded 100,000 creations that have apparently been viewed 2.5billion times.
They include a playable "Keepy Uppy" lens you control with your eyebrows, a barrel roll lens that lets you fly a virtual aircraft, and more of the facepaint selfie lenses the app is known for.
But the only way you could access these DIY lenses in the past was via a unique Snapcode (basically Snapchat's take on a scannable QR code).
Snapchat's new Lens Creators programme will showcase the work of independent creators on a dedicated website.
That's all changing starting today. Now, you can grab the new graphics for your own snaps through just a few taps – here's how:
How to use Snapchat's new Lens Explorer update
- Open Snapchat.
- Tap the new smiley face icon that appears when the Lens Carousel is active.
- Tap a Lens tile to unlock a Lens and be taken directly to the Snap Camera.
- Or browse through the featured Our Stories and unlock a Lens by swiping up on Snaps in these Stories.
- The new Lenses are also available within Search.
Lens Explorer is reserved for iOS only at launch, which should fuel the ire of Android users that (rightly) think Snapchat is ignoring them in favour of iPhone owners.
The company says it created Lens Studio as a means to democratise augmented reality by giving everyone the chance to create using the tech.
It's also Snapchat's latest step aimed at boosting the work of its long-ignored creators, lest they abandon it for Instagram.
Now the artists and designers who use Lens Studio have a better chance of being discovered through the app – as do you.
Other initiatives include more analytics for Stories from popular creators, a launchpad programme that mentors startup teams in the art of Snapchat storytelling, and a new Snap Kit platform that lets developers export features from the app across the web.