Question 1: Which of the following VR headsets is NOT an actual product released in 2016?
- A. HTC’s Vive
- B. Facebooks’s Oculus Rift
- C. Apple’s Masque
- D. Sony’s PlayStation VR
Question 2: In June of 2016, Greenlight Insights polled US internet users to ask how much they would be willing to pay for a VR device. How many said they would pay $1,000 or more?
- A. 46%
- B. 31%
- C. 18%
- D. 2%
Question 3: McDonald’s captured attention in 2016 with a VR experience that allowed players to use a virtual paint gun to decorate ...?
- A. A Burger King restaurant
- B. A skate park
- C. A Happy Meal box
- D. The Golden Arches
Question 4: Pokémon Go is an example of...?
- A. A virtual reality game
- B. A fast-food franchise
- C. An augmented reality game
- D. A YouTube channel
Question 5: According to GfK, there were how many smartphone-based virtual reality headset sales in Western Europe in the second quarter of 2016?
- A. 283,000
- B. 1.2 million
- C. 640,000
- D. 2,400
Answer: C. HTC, Facebook and Sony all released headsets this year. Apple did not.
Answer: D. Among the 18-60 year olds polled, almost 45% said they would be willing to pay $1 to $199.
Answer: C. At South by Southwest this year, visitors to a McDonald’s lounge could paint a virtual Happy Meal box.
Answer: C. Pokémon Go is an example of augmented reality, which overlays images on the real world, as opposed to virtual reality, which is fully immersive.
Answer: A. The 283,000 units in the second quarter was almost twice the level (164,000) of the first quarter.