Rugby fans in Hong Kong have been enjoying live coverage of the HK Sevens rugby tournament in virtual reality (VR) delivered by pay-TV operator Now TV.
The PCCW-owned operator is the official host broadcaster of the sports event, which ran from 7-9 April in Hong Kong.
Powered by NETVIGATOR’s super high-speed and stable fibre network and PCCW Global’s expertise in live event management and new media technology delivery, Now TV, together with Hong Kong Rugby Union, said it took coverage of the HK Sevens to the next level.
“Now TV is always at the forefront of adopting new video technologies to bring audiences the best viewing experience. Being the first to introduce the 4K Now One TV box to the market, we are proud to be the market pioneer in bringing live sports event with exciting VR experience,” said Janice Lee, managing director of PCCW Media Group.
“We have been continuously enhancing convenience for customers to watch favourite content anytime, anywhere with the introduction of VOD, recording functions, Timeshift, as well as the newly revamped Now Player app. We are excited to introduce this VR experience jointly with NETVIGATOR and PCCW Global that continues to assure Now TV customers of a viewing experience that is second to none.”
Ringo Ng, MD of consumer group, HKT said: “Even though viewers are staying at home, they will feel like being inside the stadium, and can experience the real power of VR”.