John Terry has long been preparing for his eventual retirement and move into coaching, and has taken the latest step with a Virtual Reality training programme.
The former England captain stars in the new mobile app, which gives fans and aspiring footballers a chance to take part in immersive, personalised training sessions.
New videos are set to be added to the VR Football Academy every six weeks, which will become a must own for Chelsea fans and admirers of the 36-year-old.
Chelsea captain John Terry has launched a new Virtual Reality Football Academy
The videos offer aspiring footballers coaching in technique, motivation and nutrition
The app offers immersive, personalised training sessions, available in VR and on phones
Terry said: 'Virtual Reality is without doubt fast becoming the future and the academy gives users the opportunity to experience and learn the skills required to make it as a professional sportsperson, both mentally and physically.
'It also gives a behind the scenes insight into my own life and career experiences. It is the first of its kind and this is just the beginning.'
The app is currently available on Samsung VR headsets and Android phones, with plans to roll it out on Apple devices next year.
Fans should be aware that this app costs significantly more than your Angry Birds or Pokemon Go did - it's £5.99 to download.
In a promotional video for the programme, viewers are then taken down a corridor, whose floor bears a Hollywood Walk of Fame-star style tributes to Terry, and past his array of trophies.
The video describes the programme as having 'an array of exclusive virtual reality experiences, tailored specifically to enhance and support your progression', as well as 'unprecedented access to John's lifestyle, career, top tips and coaching techniques'
In order to get into Terry's changing room, fans will have to pay £5.99 for the app
The app also offers viewers the chance to see inside John Terry's house, including his kitchen
Terry sits in his trophy room, which he describes as 'the most prestigious room in the house'
After moving past list of his own personal achievements, the promo arrives in the changing room, Terry is beamed in from the ceiling, Star Trek-style.
Terry says: 'I'd like to share with you what I have learned both on and off the pitch., through immersive videos from amateur to professional levels', before being beamed back out again.
The viewer then first taken to Terry's kitchen, then into his trophy room, which he describes as 'the most prestigious room in the house' where he 'sometimes comes to just look back and reflect on what I have achieved'.
Finally, it gives an example of what a session will look like, a warm-up agility session involving moving and catching tennis balls.
Terry, 36, is approaching the end of his career after making over 600 Chelsea appearances
As Chelsea captain, Terry won the 2012 Champions League as well as four Premier Leagues
The VR Football Academy is released as it looks as though Terry's long and illustrious association with Chelsea is coming to an end, at least in terms of his playing days.
He has made more than 600 appearances for the Blues, and has been club captain since 2004, in which time he has won four Premier Leagues and the 2011/12 Champions League. He also captained England, making 78 appearances before retiring in 2012.
Chelsea manager Antonio Conte recently revealed that his captain has been acting an assistant, helping the manager relay his message to the first team.
'John is our captain,' stressed the Italian. 'I think he's doing a great job when he plays.
'Now that he is not playing he is helping me a lot in the changing room to send the right message to the players.'
Terry teased the release of his VR academy last week on his Instagram page