VR Tech, Smart Home Top Holiday Wish Lists

VR Tech, Smart Home Top Holiday Wish Lists
October 11, 2016

Smart Home and VR Tech Are on Our Holiday Wish Lists
Though it seems like fall just arrived, the holidays are right around the corner. According to a recent study from the Consumer Technology Association (CTA), 68 percent of U.S. consumers plan to purchase technology gifts this holiday season.
The 23rd Annual Consumer Technology Holiday Purchase Patterns Study also shows record interest in emerging technologies, including VR headsets, smart home devices and drones. CTA’s study found 24 percent of consumers plan to purchase smart home devices, such as thermostats and digital assistants. Additionally, 10 percent and 9 percent of consumers plan to purchase VR headsets and drones, respectively.
“The 2016 holiday season looks to be the biggest on record for the tech sector, thanks to fresh and innovative products on the market such as wearable tech, VR headsets, drones and digital assistant devices,” said Shawn DuBravac, chief economist at CTA. “Our research also finds that most Americans are now using tech devices to help them research and buy tech gifts, a key driver of tech spending this holiday.”
You can find the latest CTA holiday research at CTA.tech/holiday.

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