VR Going Trendy During Paris Fashion Week With CFS2020

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VR Going Trendy During Paris Fashion Week With CFS2020
August 27, 2020

2020 has seen many industries having to move outside of their comfort zones in order to continue operations and fashion is no different. After RYOT held The Fabric of Reality event in July, October will see the Circular Fashion Summit (CFS2020) being held in VR for the first time.

 

Taking place during Paris Fashion Week, CFS2020 is being sponsored by Microsoft, Oculus, Unilever, and Unity, with AltspaceVR being used to host the event. Each company has a role to play such as CFS2020 being built in Unity whilst Unilever will be contributing to the United Nations Sustainable Development Goals 2030 by announcing actions promoting responsible consumption and product care.

 

Creating CFS2020 is lablaco, a platform invested in pushing the boundaries of retail for the fashion industry. As part of the summit, there will be a series of panel talks by some of the biggest names in the fashion industry including Sara Sozzani Maino, Deputy Editor-in-Chief, Vogue Italia; Caroline Rush, CEO of British Fashion Council and Noah M. Reinhertz, Sustainable Design Lead at NIKE.

“COVID aside, the fashion industry is readjusting itself to operate in a world where virtual technologies can transform a company’s social and environmental impacts throughout the whole value chain,” said Burak Cakmak, Dean of Fashion at Parsons School of Design, and Founding Partner of the Circular Fashion Summit in a statement. “The summit’s goal is to unite those key decision-makers and companies who are equipped to impact change, and who can build some of the systems around addressing these issues across the board at a very large, multinational fashion business.”

 

“Now more than ever have we felt the readiness of the market and the opportunity to truly accelerate the digitization and transition of the fashion industry towards a global circular economy powered by collective action and technology,” said co-founders of lablaco and Circular Fashion Summit, Lorenzo Albrighi and ShihYun Kuo. “Collective partnerships are the core spirit for us to experiment the new sustainable experience for the Fashion Industry. Uniting world-class technology partners and global companies, we are bringing circular fashion and actionable collaborations beyond geographical and digital boundaries.” 

 

The Circular Fashion Summit will take place between 3rd – 4th October 2020 in AltspaceVR. Much like high fashion tickets aren’t cheap with a Prime Ticket costing €799 EUR and the Executive Ticket going for €1,999. You do get an Oculus Quest included in those prices. There doesn’t seem to be an option for those who already own a VR headset. 

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